Our Mission

Hi, I’m Yana Gorbitskaya — and I’m so glad you’re here. 💖

HomyGlow was born from a simple idea: that beauty should be inspiring, empowering, and accessible to every woman — no matter where she lives or how much time she has for herself. I created this blog as a space to collect, create, and share the most beautiful ideas I’ve found — from elegant hairstyles and fresh nail designs to timeless outfit inspiration and effortless style tips.

This blog isn’t just a place to scroll – it’s a place to connect.

As someone who’s always loved the beauty industry, I knew I wanted to build something more than just another magazine-style website. HomyGlow is a personal project with a big heart. It’s a curated collection of ideas designed to help you feel more confident, creative, and in control of your look. Whether you’re searching for the perfect wedding hairstyle, the latest manicure trends, or a chic outfit for summer, you’ll find what you need here – beautifully presented and always up to date.

Why I started this project

I launched HomyGlow to inspire – but also to express. I believe style is a powerful form of communication. It tells the world who you are without saying a word. And I wanted to build a platform where women can explore that expression freely, without pressure or perfection.

This blog also supports a bigger mission: to grow a strong, engaged community around beauty and self-care. Through every post and image, I want to offer real value – not just pretty pictures, but real help, smart ideas, and a spark of inspiration to brighten your day.

A platform for growth

HomyGlow is also a platform for something more: long-term growth and visibility. I created this space to not only inspire readers, but to build a brand – to attract partnerships, expand into social media, and collaborate with like-minded creators. Every pin, every blog post, every trend we explore is a part of that journey.

We also use this blog to drive traffic from platforms like Pinterest, to increase reach and grow a loyal audience that loves visual storytelling and practical advice.